Category Archives: Advertising Stuff
The Top 10 Most Expensive Super Bowl Commercials Ever
With Super Bowl XLVII only a few days away, excitement is building & debate raging over whether it will be the Ravens or the 49ers holding the Vince Lombardi trophy aloft at the end and cementing their names in the … Continue reading →
Posted in Advertising Stuff
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Tagged advertising, commercials, NFL, super bowl, tv, tv ads
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The Top 10 Most Complained About TV Ads This Century
With the release of the Advertising Standards Agency (ASA) annual report, they’ve again included details on last years most complained about 10. There’s plenty of articles floating around the web talking about last year’s complaint but seeing as the most … Continue reading →
Out & About On The Conference Circuit: SES London 2011
This year I have made a conscience decision to attend more industry conferences and events and so with this in mind, one rainy February morning I made my way to the Queen Elizabeth Conference Centre in Westminster (opposite Westminster Abbey & … Continue reading →
Product Placement on UK TV
Ofcom has recently confirmed that from the end of February 2011 advertisers will be able to openly pay for their products to be used in UK television programs. This brings the UK up into line with the US where product … Continue reading →
My Predictions for 2011
I predict only two things for 2011: 1.) There will be a minimum of a dozen or so blog articles predicting the next big thing for 2011 (with at least one claming 2011 is the year of mobile and/or social) … Continue reading →
Posted in Advertising Stuff
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Tagged 2011, pay per click, ppc, predictions, search, search engine marketing, search engine optimisation, sem, seo
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12 Really Useful SEM Excel Functions
This is probably going to be one of the more geekier posts on this blog but as I use Excel pretty much all day, every day I tend to use a lot more than just the standard SUM function and so I thought I would jot a few down & hopefully help others in the same position as myself. Continue reading →
Posted in Advertising Stuff
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Tagged excel, excel formula, excel functions, geek, ppc, sem, sem excel fomula
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